iA Financial Group
A video training strategy to accelerate knowledge sharing
A video strategy built for volume
With a large amount of content to deliver to different teams, iA quickly showed interest in our rapid video production service.
In collaboration with several departments, we produced 5 bilingual series — 36 videos totaling 114 minutes. An average of 9.7 minutes of video produced per month.
114
minutes of video
5
projects
36
videos
10,000+
employees
To maximize design flexibility and adapt the visual style to the message, we chose a mixed art direction combining clear iconography, real and synthetic photography, and schematic interfaces.
This approach ensured visual consistency across the many videos produced, despite the diversity of messages and target audiences.
Real stories to tell
By structuring content as real-life scenarios featuring relatable characters, we can convey information in a more concrete and human way.
Case studies based on the daily reality of employees in the workplace make content clearer, more natural, and more memorable.
« Once again, amazing teamwork! Thank you for your attentiveness and great flexibility with our change requests. A golden collaboration where flexibility and quality work were present from start to finish! »
Valérie Demers
Practice Lead, Transversal Skills Development
Want to learn more?
We are available to answer all your questions. Write to us so we can set up a video call to discuss your project.
